The iPass Mobile Professional Report 2017 analyzes the biggest connectivity trends affecting mobile professionals in the U.S. and Europe. In this report, you’ll learn specifically how Wi-Fi affects worker behavior, choices, and ability to perform business tasks effectively. Moreover, you’ll learn the extent of mobile professionals’ addiction to smartphones and to Wi-Fi. Mobile workers simply want to be connected always, instantly, and in every setting imaginable. They suffer from acute anxiety when not connected to Wi-Fi and therefore, need their Wi-Fi to work effectively.
Key findings of the Mobile Professional Report include:
- Mobile professionals want to stay connected everywhere. Indeed, Wi-Fi has become so important to mobile professionals that it is now the number one determining factor when choosing a hotel—a room with a view isn’t the be-all and end-all after all.
- Wi-Fi is more addictive than sex, drugs or alcohol. More than just wanting to get connected to do their job, modern mobile professionals are addicted to Wi-Fi/connectivity. They believe it is even more difficult to give up than sex, drugs or alcohol—not to mention junk food and smoking.
- Wi-Fi for work. The benefit of Wi-Fi access for mobile professionals is plain to see. More than half of mobile workers say that a lack of Wi-Fi when working remotely would negatively impact their ability to do their job in some capacity. This is evidenced by the fact that mobile workers behave vastly differently when they’re connected to Wi-Fi, compared to their use of mobile/cellular data. Data intensive tasks such as video conference calls are far more popular on Wi-Fi, likely due to its superior performance, reliability, and lack of data limits.
What’s included in the report:
- Executive summary
- Wi-Fi now a daily necessity
- Wi-Fi more addictive than smoking—harder to quit than sex, drugs or alcohol
- Internet anywhere, everywhere
- Connected in an instant
- Wi-Fi and the workplace
- The trouble with missed connections