iPass Mobile Workforce Report Finds Strong Adoption of Tablets, Especially iPads, in the Enterprise
Mobile employees carry an average of 2.68 mobile devices; encompassing laptops, smartphones and increasingly tablets
REDWOOD SHORES, Calif., — March 1, 2011 — iPass Inc. (NASDAQ: IPAS), a leading provider of enterprise mobility services, today published its quarterly Mobile Workforce Report. The report found that 27 percent of mobile employees surveyed are using a tablet, typically an iPad, for work. While most mobile employees think that in the next five years there will be just one über device, that same mobile employee is carrying 2.68 devices for work today. iPass is calling these multiple devices the mobile stack, the new unit of computing that includes a laptop, a smartphone, and also a tablet.
“Tablet and smartphone use in the enterprise is being driven by the growth of cloud-based applications, in addition to the availability of these devices being reasonably priced,” said Steven Wastie, senior vice president marketing and product management at iPass. “User experience and economics drive this mobile stack phenomenon which shows every sign of expanding rapidly amongst the mobilocracy – a powerful class of worker who relies on mobile devices for greater productivity – as cloud computing finds a greater foothold with users both on a professional and personal level.”
The report, which drew from the experiences of more than 3,500 mobile employees at 1,100 enterprises worldwide, also found a 10 percent decline in preference for laptops as mobile employees increasingly prefer smartphones and tablets. The survey also uncovered:
- 20 percent of mobile workers selected a tablet as their one device of choice, while 49 percent selected the smartphone (down from 63 percent in 2010), compared to 27 percent who prefer a laptop (down from 37 percent).
- The tablet market is also experiencing phenomenal growth, especially among mobile employees. 65 percent of mobile workers surveyed reported that they use a tablet for applications like sending and receiving email, surfing the Internet, watching video content and reading electronic books, newspapers and magazines. 27 percent report that they use a tablet for work.
- 59 percent of mobile workers use Wi-Fi on their smartphone at least one hour a day. 57 percent are satisfied with their mobile operator’s network coverage but 22 percent are dissatisfied with the cellular network speed.
- 71 percent of mobile workers would go on a data diet if wireless carriers increased charges for cellular data access – 29 percent would not change their behavior mostly because their employer pays the phone bill, while 22 percent would limit use to critical access.
- 94 percent of mobile workers will troubleshoot a problem themselves, while 13 percent will not contact the IT help desk at all when they have a technical problem. These results are in line with last year’s prediction that a mobilocracy will rise in today’s workplace.
- Those 35 and older feel more productive working outside of the office, in contrast with those 34 and under who feel most productive working in the office – not the generation gap that most would think.
About the Report
/mobile-resources-surveys/”>iPass Mobile Workforce Report is published quarterly and based on two sources:
- More than 3,500 survey responses from mobile enterprise employees at 1,100 enterprises worldwide between January 15 and February 4, 2011(49 percent from North America, 35 percent from Europe and 10 percent from Asia Pacific).
- Enterprise mobile broadband usage data collected by iPass across its user base of 625,000 monthly monetized users from September 1 through December 31, 2010.
The iPass Mobile Workforce Report can be found at www.ipass.com/mwr.
Founded in 1996, iPass (NASDAQ: IPAS) is a leading provider of enterprise mobility services with 3,500 customers, including more than 420 of the Forbes Global 2000. Additional information is available at www.iPass.com or on Smarter Connections, the iPass blog.
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