Mobilemania Sweeps the Enterprise
Tuesday, November 15th, 2011 John Gallagher, Sr. Public Relations ManagerA year ago we wrote about the rise of the millennial worker, the unprovisioned.
At that time, 85 percent of mobile workers had smartphones, but only 65 percent used their smartphone for work. At the same time, two-thirds of mobile workers were provisioned business smartphones by their employer, and one-third were allowed to use a personally-owned smartphone as a business smartphone.
In this quarter’s iPass Mobile Workforce Report, released today, we found that 95 percent of mobile workers have smartphones, and 91 percent use them for work– a 26 percent rise compared to 2010. But the big news is 8 percent –the number of mobile employees with provisioned smartphones has declined by 8 percent to 58 percent, and the number of mobile employees bringing their own smartphone for work has grown by 8 percent to 42 percent.
The loosening of corporate smartphone liability policies has led to mobilemania sweeping the enterprise. Mobile employees are no longer the elite; they are pretty much every knowledge worker with a smartphone, now allowed to access corporate resources. The mobile workforce is quickly becoming synonymous with workforce.
The other tipping point is that the iPhone has overcome the BlackBerry on its traditional enterprise turf, and Androids have nearly doubled marketshare in the enterprise to grab the number three spot. All illustrating the democratization of mobility — employees are choosing the devices that they want to use.
The rise of the mobilocracy is underway.
And this is not without consequences. When we say mobilemania, we mean mobile “mania.” More than half of mobile workers are self-admittedly emotionally attached to their smartphones. 40 percent of mobile workers with an emotional attachment to their smartphone would feel disoriented, 34 percent would feel distraught, and 10 percent would feel lonely without their smartphone for a week.
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Tags: Android, Apple, enterprise mobility, iPad, iPhone, mobile employee, wi-fi access
Mobile phones are a rave in corporate work force. Every one from student to CEO justify the need of a smartphone for a streamlined management of their activities. In today’s world, with the economy allowing commoners to possess a smartphone, the individuals would definitely prefer a personal phone rather than accept the device given by the employers. Blackberry getting replaced by iphone and android is the obvious scene owing to the increasing fan followers these two OS have.