How much are you willing to pay for a strong connection?
Friday, July 6th, 2012 Annie Livingston, MarketingAccording to a recent article in USA Today, 66% of their readers say they are ok with free hotel Wi-Fi, even if it has a spotty connection. Many hotels offer free Wi-Fi for their customers, but charge if customers want greater bandwidth. Hotels are watching their Internet bills rise quickly as the average data usage per session increased 50% over a nine-month period last year.
Contrary to the readers of CNN, only 33% of mobile workers responding to the iPass Mobile Workforce Survey would stay with the free network and not upgrade to a premium connection.
Hotels are considering having each guest pay per device, which would definitely cause tension among mobile workers. According to the iPass Mobile Workforce Report, over 50% of business travelers use two devices and about 25% use three.
According to iPass’ Hospitality Report, 79% of business travelers return to the same hotel; are the hotels going to benefit from these costs or lose their valued customers? Tell us what you think!
Also, be sure to participate in our most recent Mobile Workforce Report by taking our survey. Enter for the chance to win an iPad!!
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Tags: hospitality, internet access, travel, wi-fi access
